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William & Sons Coffee Company Opens Second Manchester Location

  • Writer: Jeffrey Hastings
    Jeffrey Hastings
  • Jul 30
  • 2 min read

The Journey of a Perfect Cup: William & Sons Coffee Company Opens Second Manchester Location


Tuesday, a crowd of friends, dignitaries, and customers gathered at the Beacon Building at 814 Elm Street to cut the ribbon, celebrating the newest location for William & Sons Coffee.


The company has a location on Amory Street on Manchester’s west side and another location in Concord.


This isn’t just another coffee shop; it is a family business with deep roots in bringing quality coffee to the area.


William & Sons Coffee Co. has quickly become a beloved name in the local coffee scene, known for its dedication to quality, direct sourcing, and a passion for community.


The story begins not in the Granite State, but in the bustling city of Porto Alegre, Brazil. There, founder Jonathan Hutchins and his wife, Patty, established a small boutique coffee roaster.


The venture was named in honor of Jonathan's father, William, whose legacy inspired the business.


The Brazilian operation, which quickly grew, was eventually entrusted to a friend and partner, while Jonathan, after many requests from friends and family, decided to bring his passion for coffee back home to New Hampshire.


In 2021, William & Sons Coffee Co. found its humble beginnings in the quiet woods of Loudon, New Hampshire. It was a stark contrast to the urban energy of Porto Alegre, but the natural setting perfectly embodied the company's ethos of connection and community.

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From a small roasting lab, the company began to perfect its craft, sourcing high-quality green beans directly from farmers and roasting them with meticulous care.


The dedication to quality quickly resonated with New Hampshire residents. The company's expansion from a small roasting operation to physical storefronts has been a testament to its delicious coffee and welcoming atmosphere. The first shop opened on the west side of Manchester, and the response was immediate.


Lines formed outside as customers discovered the rich, complex flavors of William & Sons' carefully roasted beans.


Building on that success, the company expanded its footprint. A second location opened in Concord, offering residents and visitors another chance to enjoy a perfectly brewed cup.


The Concord shop, situated near the law school and White's Park, has quickly become a popular spot for a morning coffee or a midday pick-me-up.


Tuesday, the company opened the third location in downtown Manchester, further solidifying its presence in the community.


William & Sons Coffee Co. is not just about serving coffee; it's about a philosophy.


The mission is to serve and support the community by working directly with farmers, using advanced profiling methods to achieve the best possible flavor, and sharing a passion for the craft.


Whether you're looking for a filtered Nicaraguan with notes of dried apricots and agave, or a rich, medium-dark roast blend, each cup tells a story of origin, care, and dedication.


For those in New Hampshire seeking a truly exceptional coffee experience, William & Sons Coffee Co. offers a journey in a cup—one that starts with a legacy in Brazil and finds its home in the heart of the Granite State.


© Manchester Information LLC

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